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1. Full Text 高校文创产品现状分析及创新策略
by 张东辉 刘玮 郁舒兰 施佳露
中国战略新兴产业, ISSN 2095-6657, 2017, Issue 20, p. 145
高校文化创意产品;营销模式;消费者需求;创新策略
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