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1. Full Text 锚定效应与消费者购买意愿关系研究
by 沈超红;程飞;尉春霞
消费经济, ISSN 1007-5682, 2016, Issue 2, pp. 57 - 63
锚定效应;消费者购买意愿;消费者剩余;消费者知识
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