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Marketing Science, ISSN 0732-2399, 7/2013, Volume 32, Issue 4, pp. 570 - 590
Journal Article
Journal of Marketing Research, ISSN 0022-2437, 11/2005, Volume 42, Issue 4, pp. 415 - 430
The authors present a new model that links the well-known RFM (recency, frequency, and monetary value) paradigm with customer lifetime value (CLV). Although... 
Purchasing | Customers | Financial transactions | Mathematical independent variables | Calibration | Induced substructures | Modeling | Parametric models | Marketing | Forecasting models | PROFITABILITY | BUSINESS | MODELS | LIFETIME VALUE | DURATION | Studies | Consumer behavior | Statistical analysis | Customer retention | Market research | Models | Value analysis
Journal Article
Journal Article
Marketing Science, ISSN 0732-2399, 01/2005, Volume 24, Issue 2, pp. 275 - 284
Journal Article
Animal Behaviour, ISSN 0003-3472, 02/2010, Volume 79, Issue 2, pp. 451 - 457
Herbivorous insects recognize and locate their hosts by detecting characteristic blends of volatile compounds these plants emit. The possibility that insects... 
Aphis fabae | odour blend | insect host location | attractant | nonhost recognition | black bean aphid | olfaction | repellent | LOCATION | PHEROMONES | PLANT VOLATILES | MECHANISMS | RESPONSES | RHOPALOSIPHUM-PADI | FABAE | REPELLENTS | ZOOLOGY | ATTRACTION | BEHAVIORAL SCIENCES | ODOR | Strategic planning (Business) | Aphididae | Legumes | Beans | Universities and colleges | Mimosaceae | Pest control | Odors | Insects | Animal behavior
Journal Article
Marketing Science, ISSN 0732-2399, 9/2011, Volume 30, Issue 5, pp. 866 - 880
Several researchers have proposed models of buyer behavior in noncontractual settings that assume that customers are "alive" for some period of time and then... 
BG/NBD | customer-base analysis | Pareto/NBD | customer attrition | Datasets | School dropouts | Musical intervals | Purchasing | Customers | Data models | Modeling | Parametric models | Marketing | Marketing strategies | Customer attrition | Customer-base analysis | BUSINESS | BASE ANALYSIS | Consumer behavior | Forecasts and trends | Research | Studies | Models | Pareto optimum
Journal Article
Journal of Service Research, ISSN 1094-6705, 8/2010, Volume 13, Issue 3, pp. 341 - 356
In this article, we discuss the state of the art of models for customer engagement and the problems that are inherent to calibrating and implementing these... 
customer equity | analytic models | word of mouth | customer management | data mining | decision trees | probability models | RELATIONSHIP MANAGEMENT | PARETO/NBD MODEL | BEHAVIOR | RETENTION | BUSINESS | BASE ANALYSIS | AGGREGATED DATA | WORD-OF-MOUTH | CONSUMER | CLICKSTREAM DATA | LIFETIME VALUE | Online advertising | Marketing information systems | Studies | Customer retention | Models | Customer services
Journal Article
Marketing Science, ISSN 0732-2399, 1/2018, Volume 37, Issue 1, pp. 54 - 77
Journal Article
Science, ISSN 0036-8075, 5/2012, Volume 336, Issue 6083, pp. 918 - 922
Journal Article
Nature Medicine, ISSN 1078-8956, 12/2013, Volume 19, Issue 12, pp. 1649 - 1654
Journal Article
Marketing Science, ISSN 0732-2399, 7/2012, Volume 31, Issue 4, pp. 549 - 566
Journal Article
1951, Arts in Britain., 48
Book
Journal Article
Journal of Service Research, ISSN 1094-6705, 11/2006, Volume 9, Issue 2, pp. 139 - 155
Journal Article