X
Search Filters
Format Format
Subjects Subjects
Subjects Subjects
X
Sort by Item Count (A-Z)
Filter by Count
客户 (8177) 8177
客户关系管理 (3291) 3291
客户需求 (1909) 1909
客户服务 (1895) 1895
商业银行 (1674) 1674
中国 (1596) 1596
客户端 (1541) 1541
企业 (1391) 1391
客户满意度 (1150) 1150
大客户 (1050) 1050
客户关系 (981) 981
公司 (966) 966
客户体验 (955) 955
客户经理 (758) 758
银行 (750) 750
crm (737) 737
客户价值 (719) 719
以客户为中心 (706) 706
客户忠诚度 (610) 610
服务 (604) 604
市场营销 (597) 597
目标客户 (594) 594
营销 (565) 565
电子商务 (544) 544
客户管理 (530) 530
消费者 (506) 506
市场竞争 (487) 487
服务质量 (485) 485
市场 (482) 482
营销策略 (480) 480
互联网 (464) 464
高端客户 (452) 452
企业管理 (450) 450
客户满意 (442) 442
企业客户 (437) 437
产品 (432) 432
创新 (424) 424
金融机构 (422) 422
客户群体 (419) 419
农业银行 (403) 403
客户服务中心 (403) 403
广告客户 (394) 394
应用 (392) 392
金融服务 (384) 384
客户资源 (382) 382
品牌 (374) 374
数据挖掘 (370) 370
客户经理制 (361) 361
客户信息 (355) 355
核心竞争力 (355) 355
管理 (350) 350
销售 (322) 322
银行业 (305) 305
总经理 (304) 304
集团客户 (304) 304
业务 (297) 297
信息技术 (290) 290
企业文化 (288) 288
业务发展 (280) 280
中小企业 (274) 274
供电企业 (274) 274
保险公司 (273) 273
广告公司 (271) 271
信用卡 (270) 270
竞争优势 (252) 252
客户需要 (249) 249
手机客户端 (247) 247
价值 (244) 244
客户忠诚 (243) 243
客户细分 (243) 243
银行客户 (241) 241
产品质量 (238) 238
经营理念 (237) 237
金融产品 (237) 237
服务客户 (236) 236
中国移动 (235) 235
工商银行 (235) 235
供应链 (233) 233
客户投诉 (232) 232
北京 (231) 231
员工 (231) 231
中国工商银行 (229) 229
销售人员 (224) 224
供应链管理 (222) 222
客户资金 (222) 222
供电公司 (219) 219
供应商 (215) 215
竞争力 (214) 214
经销商 (209) 209
潜在客户 (207) 207
风险管理 (200) 200
合作伙伴 (198) 198
农行 (196) 196
金融 (196) 196
商业模式 (194) 194
网上银行 (194) 194
顾客 (193) 193
客户流失 (192) 192
移动互联网 (192) 192
用户 (191) 191
more...
Language Language
Publication Date Publication Date
Click on a bar to filter by decade
Slide to change publication date range


Journal of Global Scholars of Marketing Science, ISSN 2163-9159, 10/2019, Volume 29, Issue 4, pp. 457 - 469
Service innovation is to introduce new service to customers and it helps to enter a new market. It gains the capability for sustainable growth and survive.... 
服务创新 | B2B | 长期客户关系 | value-in-use | 使用价值 | technology | long-term relationship | Service innovation
Journal Article
The Service Industries Journal, ISSN 0264-2069, 09/2019, Volume 39, Issue 11-12, pp. 779 - 798
The aim of this systematic review is to identify how customer experience in the service sector has been measured in relevant publications in the marketing... 
marketing | 客户体验;服务;测量;营销 | Customer experience | service | measurement | MULTIPLE-ITEM SCALE | DESIGN | QUALITY | MANAGEMENT | OPERATIONS | LOYALTY | CONSUMER PERCEPTIONS | SATISFACTION | DOMINANT-LOGIC | CONCEPTUALIZATION
Journal Article
The Service Industries Journal, ISSN 0264-2069, 09/2019, Volume 39, Issue 11-12, pp. 820 - 835
The present article develops an argument that conceptualizing the customer journey as a complex system provides both a systematic portrayal of the complex and... 
complexity theory | customer experience management | Customer journey | 服务设计 | 客户体验管理 | 复杂性理论 | 客户体验 | service design | customer experience | 客户旅程 | DESIGN | MANAGEMENT | INNOVATION | VALUE CO-CREATION | MODEL | OPPORTUNITIES | CONTEXT | SERVICE-DOMINANT LOGIC | EXPERIENCE | RESEARCH PRIORITIES | ENCOUNTERS
Journal Article
Journal of Global Scholars of Marketing Science, ISSN 2163-9159, 07/2019, Volume 29, Issue 3, pp. 281 - 292
In 2004, our article "Blueprinting the service company - managing service processes efficiently" was published in the Journal of Business Research. We were... 
服务流程 | 供应商流程 | services processes | customer processes | 服务管理 | service management | Service blueprinting | supplier procesess | 客户流程 | 服务蓝图
Journal Article
The Service Industries Journal, ISSN 0264-2069, 04/2019, Volume 39, Issue 5-6, pp. 420 - 461
Given how important it is to provide superior value to customers and to maintain customer loyalty for a sustainable competitive advantage, the aim of this... 
Relationship marketing | 关系质量 | 客户忠诚度 | customer satisfaction | 感知客户价值 | 客户满意度 | customer loyalty | relationship quality | perceived customer value | 关系营销 | RELATIONSHIP MANAGEMENT | MANAGEMENT | DETERMINANTS | SERVICE QUALITY | LOYALTY | PERCEIVED VALUE | MEDIATING ROLE | SATISFACTION | VALUE CREATION | TRUST
Journal Article
Journal of Global Scholars of Marketing Science, ISSN 2163-9159, 04/2019, Volume 29, Issue 2, pp. 196 - 217
The current study presents an integrated model that explores how customer brand identification (CBI), affective commitment, customer satisfaction, and brand... 
满意度 | Customer behavioral intention of loyalty | affective commitment | hospitality | 客户品牌识别 | 情感认同 | 酒店业 | 顾客忠诚行为意向 | satisfaction | customer brand identification
Journal Article
The Service Industries Journal, ISSN 0264-2069, 12/2018, Volume 38, Issue 15-16, pp. 1067 - 1094
Journal Article
The Service Industries Journal, ISSN 0264-2069, 06/2018, Volume 38, Issue 7-8, pp. 446 - 466
Technical reliability of self-service technologies (SSTs) has been found to be a strong determinant of satisfaction with tech-enabled services. Yet, the... 
customer satisfaction | self-service technology | 客户满意度 | 自助服务技术 | Perceived reliability | technology trust | perceived risk | 感知可靠性 | 感知风险 | 技术信任 | QUALITY DIMENSIONS | RETAIL | MANAGEMENT | BUSINESS-TO-BUSINESS | RISK | IMPACT | CONSUMER ADOPTION | ACCEPTANCE MODEL | ELECTRONIC COMMERCE | INTERNET BANKING | TRUST
Journal Article
Journal of Global Fashion Marketing, ISSN 2093-2685, 04/2018, Volume 9, Issue 2, pp. 161 - 178
Branding has traditionally been a staple interest in fashion marketing research, although it has only been studied from the perspective of business-to-consumer... 
Trade shows | fashion marketing | brand equity | 企业品牌化 | corporate branding | 品牌资产 | 客户体验 | 时尚营销 | 展会 | customer experience
Journal Article
by 秦一
经营管理者, ISSN 1003-6067, 2018, Issue 1, pp. 142 - 143
信息和通信技术给博物馆带来了新的机会,可以利用这些技术来“摆脱”和改善其藏书和展览的“有限性”,建立一个与来访者更加深入的对话。 
技术提升 | 博物馆 | 有限性 | 虚拟现实 | 信息和通信技术 | 客户体验 | 来访者
Journal Article
Journal Article
2018, Issue 1
作为股份制商业银行,需要走出一条差异化发展的道路,以客户为中心,为客户创造价值。 
浙商 | 金融服务 | 股份制商业银行 | 以客户为中心 | 专访 | 董事长 | 经济体系 | 现代化
Magazine Article
Magazine Article
by 邢昊
经济师, ISSN 1004-4914, 2018, Issue 3, pp. 14 - 15
微信公众号营销是新媒体时代下应运而生的一种创新型营销模式,它为企业和用户间建立了联系,改变了传统的营销模式。基于人们之间的社交方式和沟通方式,运营方合理利用微信公众号开展营销,以促进与客户线上和线下的联系,从而推进企业的营销效果,实现利益的增长。 
微信公众平台;公众号营销;平台与客户;发展前景
Journal Article
2018, Issue 1
有一家公司面临一个两难问题:客户要求在去年的基础上降价5%。答应了,公司的利润将没有保障,不答应,可能会失去这个合作多年的客户,失去这一大笔订单,公司会更加艰难。 
业绩 | 公司 | 两难问题 | 销售 | 客户要求
Magazine Article
中国信息安全, ISSN 1674-7844, 2018, Issue 3, pp. 107 - 107
Journal Article
2018, Issue 1
在遵守信贷政策的前提下,加大对民营企业金融支持力度,特别是通过对成长型民营企业实施“放水养鱼”式的金融支持,可以培育新的优质客户,促进商业银行优化结构,提升盈利能力。 
放水养鱼 | 支持力度 | 信贷政策 | 民营企业 | 企业发展 | 企业金融 | 优质客户 | 金融支持
Magazine Article
中国质量, ISSN 1007-2713, 2018, Issue 2, pp. 50 - 54
位于阿拉斯加州阿克拉其市的南中心基金会(Southcentral... 
波多里奇国家质量奖;医疗护理;卫生组织;基金会;获奖组织;客户关系管理;阿拉斯加州;美国
Journal Article
中国经济报告, ISSN 1673-3738, 2018, Issue 1, pp. 93 - 95
Journal Article
中国邮政, ISSN 1002-2287, 2018, Issue 1, pp. 50 - 51
Journal Article
No results were found for your search.

Cannot display more than 1000 results, please narrow the terms of your search.