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2015, ISBN 9780822375616, xii, 314 pages
In "Advertising Diversity" Shalini Shankar explores how racial and ethnic differences are created and commodified through advertisements, marketing, and public... 
Minorities in advertising | Race identity | Asian American consumers | Stereotypes (Social psychology) in advertising | Asian Americans | Advertising agencies | Social aspects | Advertising | United States
Book
2011, Routledge studies in human geography, ISBN 0203860896, Volume 34, xi, 189
The role of advertising in everyday life and as a major employer in post-industrial economies is intimately bound up with processes of contemporary... 
Economic aspects | Advertising | Globalization | Urban Geography | International Marketing | Economic Geography | Urban Economics
Book
Advertising agency
Journal
2009, 1st ed., ISBN 0230611745, xii, 210
Globalizing Ideal Beauty is the forgotten history of a group of women copywriters whose successful ad campaigns went international in the 1920s and spread an... 
Beauty, Personal | J. Walter Thompson Company. Women's Editorial Department | Women in the advertising industry | Advertising agencies | History | Women in advertising | Management science
Book
1927, xviii p., 1 l., 292 p. illus., plates, diagrs., forms.
Book
Consumption Markets & Culture, ISSN 1025-3866, 03/2016, Volume 19, Issue 2, pp. 167 - 171
This article highlights advertising agencies as marketplace icons. The role of ad agencies in creating iconic brands can sometimes be obscured, yet ad agencies... 
Mad Men | marketplace icon | advertising agency | consumer culture | BUSINESS | Advertising agencies | Brand image | Account reviews
Journal Article
Journal of Advertising Research, ISSN 0021-8499, 03/2017, Volume 57, Issue 1, pp. 67 - 81
Agency creativity is a product of team efforts whereby members interact to share knowledge, skills, and expertise to produce creative campaigns. For an agency,... 
RESOURCE-BASED VIEW | RISK-TAKING | MANAGEMENT | TIE STRENGTH | INTEGRATIVE MODEL | WORK | ANTECEDENTS | INNOVATION | BUSINESS | JOB-RELATED DIVERSITY | MODERATING ROLE | COMMUNICATION
Journal Article
2015, ISBN 9780080970868, Volume 1, 5
Reference
2009, ISBN 9788178299457, xvii, 319
When Rebels Become Stakeholders: Democracy, Agency and Social Change in India explores the agency of ordinary men and women in the making of democratic social... 
Democracy | Social change | Politics & government | India
Book
2001, 2nd ed., Advertiser agency management series, ISBN 9781563180705, v, 25 leaves
Book
1984, Libraries and information science series, ISBN 9780893911553, viii, 130
Book
2015, Routledge Library Editions: Marketing, ISBN 1138794384, Volume 8
Web Resource
2015, Routledge Library Editions: Marketing, ISBN 1138794384, Volume 8
Web Resource
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