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2008, ISBN 041595519X, xiii, 305
This collection offers a global perspective on the changing character of cities and the increasing importance that consumer culture plays in defining their... 
Urban economics | Sociology, Social Studies | Urban Studies | Economic Geography | Sociology & Social Policy
Book
International Marketing Review, ISSN 0265-1335, 09/2011, Volume 28, Issue 5, pp. 508 - 524
Purpose - Against the background of mounting criticism of the country-of-origin (COO) construct, the purpose of this paper is to empirically contrast two... 
Brand image | Consumer behaviour | Country of origin | FAMILIARITY | CONSTRUCTS | FOREIGN PRODUCTS | JAPANESE | BUSINESS | MODEL | CONSUMERS | Influence | Consumer behavior | Rules of origin (International trade) | Analysis | Consumer preferences
Journal Article
2011, ISBN 9781412973823
Reference
MARKETING SCIENCE, ISSN 0732-2399, 5/2019, Volume 38, Issue 3, pp. 516 - 538
This paper introduces the concept of brand image–country image (BICI) fit and demonstrates that it is positively associated with consumers’ brand evaluations.... 
marketing strategy | brand image–country image fit | local consumer culture | brand image | country image | brand management | BEHAVIOR | LOCAL BRANDS | SELF | BUSINESS | CONSUMER ATTITUDES | CULTURE | IDENTITY | IMPACT | ROLES | brand image-country image fit | CATEGORY | PERSONAL NEED | Brand identity | Consumer preferences | Influence | Planning | Social aspects | Brand image | Consumer culture | Brands | Consumer behavior | Culture | Marketing
Journal Article
2016, A volume in the Advances in Marketing, Customer Relationship Management, and E-Services (AMCRMES) Book Series, ISBN 9781522503330, xxii, 353 pages
"This book provides the latest research and theoretical framework necessary to find ease in the shifting public relations and reputation management worlds by... 
Branding (Marketing) | Public relations | Social media
Book
Journal of Travel Research, ISSN 0047-2875, 01/2007, Volume 46, Issue 1, pp. 15 - 23
textabstractThis article examines the role of tourism promotion as a component of destination image formation. It reports the findings of a study in which... 
Destination image | Information sources | Tourism promotion | Evaluation | Sales promotions | Travel research | Travel industry | Methods | Tourism | Studies | Perceptions | Consumer behavior | Brand image | Marketing | Information | Image
Journal Article
Tourism Management Perspectives, ISSN 2211-9736, 10/2017, Volume 24, pp. 139 - 150
While much research into loyalty has been conducted at the destination level, tourists' loyalty towards their intermediary has not been considered. To address... 
Product-Country Image | Tour operator | Responsible tourism | Loyalty | India | REVISIT INTENTION | DESTINATION IMAGE | PURCHASE INTENTION | METAANALYSIS | MANAGEMENT | INVOLVEMENT | MODEL | PLACE ATTACHMENT | CONSUMER EVALUATIONS | SATISFACTION | HOSPITALITY, LEISURE, SPORT & TOURISM | BEHAVIORAL LOYALTY | Tour operators | Customer loyalty | Research | Brand image | Business
Journal Article
Journal of Travel Research, ISSN 0047-2875, 9/2011, Volume 50, Issue 5, pp. 520 - 534
Journal Article
Tourism Management, ISSN 0261-5177, 02/2014, Volume 40, pp. 213 - 223
Extant literature is inconclusive on the linkage between destination image and tourist loyalty, due to the multi-dimensional nature of the two concepts. The... 
Tourist loyalty | Quantitative | Destination image | Meta-analysis | REVISIT INTENTION | SELF-CONGRUITY | FUTURE BEHAVIOR | MANAGEMENT | TRAVEL INTENTIONS | STRUCTURAL MODEL | MOTIVATION | BRAND LOYALTY | ATTITUDE | SATISFACTION | BEHAVIORAL INTENTIONS | HOSPITALITY, LEISURE, SPORT & TOURISM | ENVIRONMENTAL STUDIES | Travel industry | Analysis
Journal Article
European Journal of Marketing, ISSN 0309-0566, 02/2011, Volume 45, Issue 1, pp. 191 - 216
Purpose - Counterfeiting has become a significant economic phenomenon. Increased demand for counterfeit branded products (CBPs) makes the study of determinants... 
United Kingdom | Brand image | Consumer behaviour | Counterfeiting | EXTENSIONS | PERSPECTIVE | SELF | BUSINESS | MODEL | ATTITUDES | CHOICE | IMPACT | GOODS | SIMILARITY | EQUITY | Influence | Product counterfeiting | Consumer behavior | Research
Journal Article
Tourism Management, ISSN 0261-5177, 2011, Volume 32, Issue 3, pp. 465 - 476
Despite the significance of destination branding in both academia and industry, literature on its conceptual development is limited. The current study aims to... 
Affective image | Unique image | Destination branding | Cognitive image | Overall image | Brand image | Loyalty | Destination image | Brand associations | COMPETITIVENESS | ENVIRONMENTS | MANAGEMENT | TRAVEL | HOSPITALITY, LEISURE, SPORT & TOURISM | ENVIRONMENTAL STUDIES
Journal Article
Journal of Business Research, ISSN 0148-2963, 2011, Volume 64, Issue 12, pp. 1259 - 1269
The country-image discourse model provides an alternative theoretical framework to explain the meaning of country-of-origin (COO) effects. Unlike previous... 
Country-of-origin effect | Semiotics | Structural equation modeling | Model development and evaluation | OF-ORIGIN RESEARCH | METAANALYSIS | BUSINESS | ATTITUDES | CHOICE | STEREOTYPES | CONSTRUCTION | CONSUMER RESEARCH | PRODUCT EVALUATION | CONSUMPTION | PERCEPTIONS | Studies | Mathematical models | Discourse analysis | Brand image
Journal Article