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International Journal of Hospitality Management, ISSN 0278-4319, 10/2019, Volume 83, pp. 198 - 209
Journal Article
Internet Research, ISSN 1066-2243, 2019, Volume 29, Issue 2, pp. 367 - 380
Purpose The purpose of this paper is to explore advergaming to identify how users respond to characters in terms of forming brand trust and purchase... 
Product involvement | Trust propensity | Advergames | Brand trust | Game character | Purchase intentions | SELF-CONGRUENCY | COMPUTER SCIENCE, INFORMATION SYSTEMS | INTEGRATIVE MODEL | BUSINESS | TELECOMMUNICATIONS | SOCIAL PRESENCE | MEDIATING ROLE | ATTITUDE | IMPACT | E-COMMERCE | GAME | CREDIBILITY | MODERATING ROLE
Journal Article
Journal of Retailing and Consumer Services, ISSN 0969-6989, 09/2019, Volume 50, pp. 42 - 49
This study develops a trust mechanism based on trust transfer theory in the context of customer-to-customer (C2C) social commerce. Based on combined data from... 
Social commerce | Customer-to-customer | Brand trust | Trust transfer theory | Continuous purchase | INTERNET | PATTERNS | BUSINESS | ONLINE | SUPPORT | IMPACT | WORD-OF-MOUTH | SALES | PROMOTIONS | MODERATOR | Consumer behavior | Analysis
Journal Article
European Journal of Marketing, ISSN 0309-0566, 07/2007, Volume 41, Issue 7/8, pp. 836 - 867
Journal Article
Journal of Marketing, ISSN 0022-2429, 10/2005, Volume 69, Issue 4, pp. 133 - 152
The authors develop a conceptual model that links Web site and consumer characteristics, online trust, and behavioral intent. They estimate this model on data... 
Travel | Navigation | Property trusts | Financial risk | Brands | Cybersecurity | Internet | Trust | Marketing | Personal computers | ATTRIBUTES | SATISFACTION | ENVIRONMENTS | QUALITY | PRICE | BEHAVIOR | MARKETS | STRUCTURAL EQUATION MODELS | BUSINESS | BUYER-SELLER RELATIONSHIPS | LOYALTY | Marketing industry | Technology application | Usage | Customer relations | Management
Journal Article
Journal of Service Research, ISSN 1094-6705, 02/2008, Volume 10, Issue 3, pp. 269 - 281
Existing research shows that loyalty is a function of customer perceptions of trust following service recovery. The authors propose a cognitive appraisal model... 
Service recovery | Loyalty | Trust | Cognitive appraisal | Emotions | trust | emotions | BEHAVIOR | loyalty | TIME | BUSINESS | BRAND LOYALTY | FAILURE | JUSTICE | cognitive appraisal | SATISFACTION | COMMITMENT | service recovery | EXPERIENCE
Journal Article
Asia Pacific Journal of Marketing and Logistics, ISSN 1355-5855, 07/2010, Volume 22, Issue 3, pp. 351 - 371
Purpose - The paper aims to empirically investigate the relationship between perceived service quality, satisfaction, trust, and loyalty in e-commerce settings... 
Customer loyalty | Malaysia | SERVQUAL | Electronic commerce | Customer satisfaction | Qatar | Studies | Brand loyalty | Marketing
Journal Article
Computers in Human Behavior, ISSN 0747-5632, 02/2014, Volume 31, Issue 1, pp. 182 - 189
This study uses the theories in trust and value co-creation to analyze how electronic Word-of-Mouth (eWOM) affects purchase intention in social network sites... 
Social network sites (SNSs) | Value co-creation | Electronic Word-of-Mouth (eWOM) | Purchase intention | Trust | Social media | INTERNET | MARKETS | PSYCHOLOGY, EXPERIMENTAL | BRAND | PSYCHOLOGY, MULTIDISCIPLINARY | IMPACT | E-COMMERCE | TECHNOLOGY | Analysis | Online social networks | Messages | Consumers | Electronics | Social networks | Strategy | Mathematical models | Human behavior | Impact analysis
Journal Article
Online Information Review, ISSN 1468-4527, 2008, Volume 32, Issue 6, pp. 818 - 841
Purpose - The purpose of this paper is to investige whether online environment cues (web site quality and web site brand) affect customer purchase intention... 
Buying behaviour | Worldwide web | Internet | Risk analysis | Trust | CONSUMER TRUST | BEHAVIOR | COMPUTER SCIENCE, INFORMATION SYSTEMS | CONCEPTUAL-MODEL | WEB SITE QUALITY | E-COMMERCE | INFORMATION SCIENCE & LIBRARY SCIENCE | SERVICE | BRAND EQUITY | COMMUNICATION | TECHNOLOGY ACCEPTANCE MODEL | Studies | Risk | Consumer behavior | Electronic commerce | Buying
Journal Article
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