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Journal of marketing, ISSN 1547-7185, 2018, Volume 66, Issue 1, pp. 15 - 37
... and loyalty in relational exchanges. The proposed framework (1) uses a multidimensional conceptualization for the trustworthiness construct; (2... 
Consumer research | Relationship marketing | Retail stores | Airlines | Customers | Consumer motivation | Loyalty | Benevolence | Trust | Marketing | DETERMINANTS | ORIENTATION | INFORMATION | CUSTOMER SATISFACTION | CONSEQUENCES | FAIRNESS | ANTECEDENTS | BUSINESS | MODEL | FOUNDATIONS | MARKET-RESEARCH | Studies | Statistical analysis | Retailing industry | Market research | Consumer attitudes
Journal Article
Journal of the Academy of Marketing Science, ISSN 1552-7824, 2016, Volume 45, Issue 2, pp. 229 - 250
Journal Article
Journal of marketing, ISSN 1547-7185, 2018, Volume 63, Issue 4_suppl1, pp. 33 - 44
Journal Article
Chinese Management Studies, ISSN 1750-614X, 06/2011, Volume 5, Issue 2, pp. 194 - 206
Purpose - The purpose of this paper is to measure the impact of customer loyalty programs on relationship quality, relationship commitment, and loyalty... 
Relationship quality | Taiwan | Customer loyalty program | Loyalty | Relationship commitment | Consumer behaviour | Consumer loyalty | MANAGEMENT | PERFORMANCE | MODEL | PERCEIVED VALUE | SHARE | SATISFACTION | COMMITMENT | IMAGE | WALLET | FRAMEWORK | TRUST | Department stores | Incentives | Customer satisfaction | Mathematical analysis | Quality | Mathematical models | Management | Empirical analysis
Journal Article
Journal of marketing, ISSN 1547-7185, 2018, Volume 70, Issue 2, pp. 122 - 132
The drivers of customer loyalty intentions are dynamic. What remains unclear is how these intentions evolve through the introduction and growth phases of a life cycle... 
Consumer research | Brand loyalty | Cell phones | Customers | Psychological attitudes | Brands | Cognitive models | Loyalty | Marketing | Marketing strategies | CUSTOMER SATISFACTION INDEX | CHOICE | COMMITMENT | QUALITY | DYNAMIC-MODEL | RETENTION | BEHAVIOR | CONSEQUENCES | BUSINESS | ATTITUDES | EQUITY | Customer loyalty | Usage | Models | Product life cycle | Analysis
Journal Article
Journal of Marketing, ISSN 0022-2429, 05/2009, Volume 73, Issue 3, pp. 69 - 85
Journal Article
Annals of tourism research, ISSN 0160-7383, 2011, Volume 38, Issue 3, pp. 1009 - 1030
Journal Article
Journal of the Academy of Marketing Science, ISSN 0092-0703, 6/2003, Volume 31, Issue 3, pp. 229 - 240
The authors investigate how reward schemes of a loyalty program influence perceived value of the program and how value perception of the loyalty program affects customer loyalty... 
brand loyalty | loyalty program | Social Sciences, general | Business/Management Science, general | program loyalty | value perception | Economics / Management Science | Marketing | reward scheme | Brand loyalty | Loyalty program | Value perception | Program loyalty | Reward scheme | SWITCHING COSTS | SATISFACTION | REWARDS | BEHAVIOR | INVOLVEMENT | BUSINESS | MODEL | loyally program | Studies | Rewards | Perceptions | Consumer attitudes | Value analysis | Loyalty programs
Journal Article
Journal of business research, ISSN 0148-2963, 2012, Volume 65, Issue 5, pp. 648 - 657
This paper proposes a social identity perspective of customer–brand relationship and integrates brand identity and identification with value, trust and satisfaction in predicting brand loyalty... 
Brand loyalty | Company identity | Customer–brand identification | Brand identity | Social identity | Customer-brand identification | COMPANY IDENTIFICATION | SERVICE QUALITY | MANAGING CORPORATE | BUSINESS | PERCEIVED VALUE | CONSUMER PERCEPTIONS | CUSTOMER SATISFACTION | CONSEQUENCES | MODERATING ROLE | TRUST | ORGANIZATIONAL IDENTIFICATION | Consumer behavior | Social aspects | Brand name products | Group identity
Journal Article
Journal of marketing, ISSN 0022-2429, 2007, Volume 71, Issue 4, pp. 19 - 35
Journal Article