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consumer-company identification (34) 34
corporate social responsibility (16) 16
business (13) 13
marketing (10) 10
consumer behavior (9) 9
corporate image (9) 9
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identification (7) 7
identity (7) 7
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antecedents (5) 5
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company identification (5) 5
consequences (5) 5
framework (5) 5
satisfaction (5) 5
social aspects (5) 5
social identity (5) 5
behavior (4) 4
consumers (4) 4
consumer–company identification (4) 4
customer relations (4) 4
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associations (3) 3
brand identification (3) 3
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company (3) 3
consumer (3) 3
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csr (3) 3
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fit (3) 3
identity attractiveness (3) 3
marketing research (3) 3
self (3) 3
識別吸引力 (3) 3
brand (2) 2
brand affect (2) 2
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business schools (2) 2
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company reputation (2) 2
consumer company identification (2) 2
corporate identity (2) 2
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customer loyalty (2) 2
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economics / management science (2) 2
environmental studies (2) 2
ethical ideology (2) 2
group self-esteem (2) 2
hospitality, leisure, sport & tourism (2) 2
identity salience (2) 2
negative publicity (2) 2
organizational behavior (2) 2
organizational identification (2) 2
purchase intention (2) 2
reputation (2) 2
research (2) 2
responses (2) 2
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airbnb inc (1) 1
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atmospherics (1) 1
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attitudes (1) 1
attribution theory (1) 1
attributions (1) 1
authenticity (1) 1
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Journal of the Academy of Marketing Science, ISSN 0092-0703, 3/2006, Volume 34, Issue 2, pp. 185 - 194
Negative publicity has the potential to create negative corporate associations. However, consumers’ identification with a company might moderate the extent of this effect... 
consumer-company identification | negative publicity | Social Sciences, general | Business/Management Science, general | corporate associations | Economics / Management Science | Marketing | Corporate associations | Consumer-company identification | Negative publicity | IDENTITY | CONSUMER | RESISTANCE | FRAMEWORK | BUSINESS | COMPANY | Studies | Customer relations | Corporate identity | Publicity | Corporate image
Journal Article
Journal of Business Ethics, ISSN 0167-4544, 05/2017, Volume 142, Issue 3, pp. 515 - 526
...), this paper constructs a research framework including CSR, consumer-company identification (CCI), consumer responses, and fit, and tests the framework using a scene-questionnaire survey... 
Consumer–company identification | Fit | Consumer responses | Corporate social responsibility | ASSOCIATIONS | Consumer-company identification | CONSEQUENCES | ANTECEDENTS | BUSINESS | BRAND EQUITY | PARTNERS | ETHICS | Consumer behavior | Social aspects | Marketing research | Brand identification | Consumers | Companies | Questionnaires | Identification | Loyalty | Social responsibility | Business ethics
Journal Article
Journal of Business Research, ISSN 0148-2963, 09/2016, Volume 69, Issue 9, pp. 3213 - 3219
...–company identification in such associations. The results show the significant main effects of corporate reputation, nonprofit familiarity, and company... 
Consumer–company identification | Perceived altruism | CSR | Nonprofit partnership | Company reputation | Consumer-company identification | COMPANY IDENTIFICATION | SPONSORSHIP | CAUSE-BRAND ALLIANCES | BUSINESS | FIT | IMPACT | CREDIBILITY | CONSEQUENCES | ANTECEDENTS | CONSUMERS | ATTRIBUTIONS | Nonprofit organizations | Corporate social responsibility | Social aspects | Brand image | Mediation
Journal Article
Internet Research, ISSN 1066-2243, 2017, Volume 27, Issue 2, pp. 428 - 448
...), and identification on customer citizenship behaviors (CCB) on corporate social networking sites (SNS), as well as the impact of service attribute in such relationship... 
Social networking sites | Relational bonds | Customer citizenship behaviours | Relationship quality | Consumer-company identification | COMPANY IDENTIFICATION | COMPUTER SCIENCE, INFORMATION SYSTEMS | BUSINESS | TELECOMMUNICATIONS | ONLINE CUSTOMER | EXTRINSIC MOTIVATIONS | IDENTITY | COMMITMENT | BRAND COMMUNITY | TRUST | PARTICIPATION | BENEFITS | CORPORATE REPUTATION
Journal Article
Journal of Business Research, ISSN 0148-2963, 11/2019, Volume 104, pp. 1 - 13
In the face of much research documenting an ameliorative, buffering effect of consumer-company identification on consumer reactions to negative publicity about a company, this paper theorizes... 
Corporate social responsibility | Negative publicity | Consumer-company disidentification | Consumer-company identification | BRAND IDENTIFICATION | STRENGTH | BUSINESS | SELF-ESTEEM | JUDGMENT | SOCIAL IDENTITY | COMMITMENT | RESPONSE STRATEGIES | CONSUMER | MORALITY | CUSTOMER | Marketing research | Business schools
Journal Article
Journal of Services Marketing, ISSN 0887-6045, 07/2016, Volume 30, Issue 4, pp. 449 - 461
Journal Article
Procedia - Social and Behavioral Sciences, ISSN 1877-0428, 10/2015, Volume 207, pp. 553 - 559
...) image, and furthers the relationship between consumer attribution and consumer-company identification... 
Product-Harm Crises | Consumer-Company Identification | Consumer Attribution
Journal Article
European Journal of Marketing, ISSN 0309-0566, 2011, Volume 45, Issue 9-10, pp. 1416 - 1445
Purpose - By drawing on theories of social identity, attraction, social comparison and consumer identification, this research seeks to examine how consumers' perceptions of other customers of an organisation... 
Corporate marketing | The other customer effect | Consumer-company identification | Corporate branding | Corporate image | VOLUNTARY PERFORMANCE | MANAGEMENT | REPUTATION | BEHAVIOR | BUSINESS | BRAND | SOCIAL IDENTITY | FRAMEWORK | SIMILARITY | IN-SERVICE DELIVERY | ORGANIZATIONAL IDENTIFICATION | Consumer behavior | Analysis | Customer relationship management | Influence | Customer relations | Business performance management | Business enterprises | Marketing
Journal Article
BAR - Brazilian Administration Review, ISSN 1807-7692, 2010, Volume 7, Issue 3, pp. 276 - 293
Journal Article
European Journal of Marketing, ISSN 0309-0566, 03/2013, Volume 47, Issue 3/4, pp. 655 - 673
.... personal connection with salesperson) influence their identification with the company. The research also considers the moderating effects of identity salience and salesperson identification with the company... 
Relationship marketing | Consumer company identification | Consumers | Marketing | Social identification | IDENTITY SALIENCE | ASSOCIATIONS | CORPORATE SOCIAL-RESPONSIBILITY | SELF | BUSINESS | MODEL | NEED | WORK | Customer relations | Marketing management | Business enterprises | Methods | Organizational behavior | Customer services | Social responsibility | Social identity
Journal Article
International Journal of Electronic Commerce, ISSN 1086-4415, 07/2016, Volume 20, Issue 3, pp. 319 - 354
.... This identification with an online retailer's web presence may generate repeat purchases from committed consumers, or even extra-role behaviors such as the creation and distribution... 
e-tail | website design | online retail | product attractiveness | website identification | website quality | Consumer-company identification | online trust | repeat purchase intention | service attractiveness | social identity | COMPANY IDENTIFICATION | SERVICE QUALITY | BUSINESS | WEB SITE | SELF-CATEGORIZATION | ONLINE | BRAND | COMPUTER SCIENCE, SOFTWARE ENGINEERING | PRODUCT | B2C E-COMMERCE | TRUST
Journal Article
Journal of Business Research, ISSN 0148-2963, 11/2012, Volume 65, Issue 11, pp. 1558 - 1564
...s) and CSR activities influences consumer loyalty through such mediating variables as consumer perception of CSR activities and C–C (consumer–company) identification... 
Consumer–company identification | CSR activities | Perceived fit | Value | Lifestyle | Consumer perception | Consumer loyalty | Consumer-company identification | PERFORMANCE | BUSINESS | MODEL | IDENTIFICATION | ATTITUDES | COMPANY | IMPACT | LIFE-STYLE | VALUES | BRAND EXTENSIONS | Corporate social responsibility | Consumer behavior | Social aspects | Marketing research
Journal Article
Journal of Hospitality and Tourism Research, ISSN 1096-3480, 03/2018, Volume 42, Issue 3, pp. 476 - 499
.... Accordingly, this research proposes a framework that specifies the nature of the relationships among customer homogeneity in the social servicescape, company identification, place attachment, and word-of-mouth referral... 
atmospherics | social servicescape | identification | place attachment | CONSUMER-COMPANY IDENTIFICATION | QUALITY | CONSUMPTION EMOTIONS | RESEARCH AGENDA | ENVIRONMENTAL PSYCHOLOGY | IMPACT | SATISFACTION | CONSEQUENCES | HOSPITALITY, LEISURE, SPORT & TOURISM | ANTECEDENTS | TO-CUSTOMER INTERACTION
Journal Article