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eBook
8/2011, Volume 14, Issue 3, 20
In today’s highly dynamic and interactive business environment, the role of “customer engagement” (CE) in cocreating customer experience and value is receiving increasing attention from business practitioners and academics alike... 
Relationship marketing | Engagement | Experience | Customer relationship management | Consumer to consumer | Service-dominant logic | Content analysis | PSYCHOLOGICAL CONDITIONS | engagement | BEHAVIOR | INVOLVEMENT | BUSINESS | relationship marketing | DOMINANT LOGIC | experience | customer relationship management | CO-CREATION | content analysis | service-dominant logic | CLASSROOM CONDITIONS | CONSUMER | FRAMEWORK | consumer to consumer | INTERACTIVITY | STUDENT ENGAGEMENT
Book Review
Journal of the Academy of Marketing Science, ISSN 1552-7824, 2016, Volume 45, Issue 3, pp. 312 - 335
Journal Article
Journal of the Academy of Marketing Science, ISSN 1552-7824, 2016, Volume 45, Issue 3, pp. 294 - 311
Journal Article
2016, ISBN 9781138847385, xviii, 296
...; how and at what points do emotions affect consumer decisions; and what triggers this is: How should engagement be conceptualized, defined and measured... 
Marketing research | Consumer behavior | Customer relations | Marketing Research | Management of Technology & Innovation | Consumer Behaviour | Brand Management | Marketing
Book
2012, ISBN 0230391249, xxvii, 231
"Explains how all institutions have to turn their relationship with stakeholders into a 'social' one, which involves designing new Trust and Engagement strategies... 
Relationship marketing | Internet marketing | Consumer behavior | Customer relations | Valuation | Business enterprises | Business Communication/General | Customer Relations | Strategy | Industries/Media & Communications Industries | Sales & marketing | Organizational theory & behaviour | Business strategy | Management science
Book
Journal of Service Research, ISSN 1094-6705, 8/2014, Volume 17, Issue 3, pp. 247 - 261
.... The concept of customer engagement (CE) aggregates the multiple ways customer behaviors beyond transactions may influence the firm... 
service system | customer engagement | customer communities | resource integration | value co-creation | BUSINESS | MODEL | LOGIC | PARTICIPATION
Journal Article
Frontiers in Psychology, ISSN 1664-1078, 07/2017, Volume 8, pp. 1 - 17
... their service delivery more sustainable at the economic, environmental and psychological levels. In such a complex scenario the concept of engagement of the individuals involved in organized settings... 
Engagement | Patient engagement | Employee engagement | Work engagement | Consumer engagement | Organizational settings | Conceptual analysis | engagement | ACTIVATION MEASURE | EMPOWERMENT | organizational settings | VALUE CO-CREATION | BURNOUT | conceptual analysis | PSYCHOLOGY, MULTIDISCIPLINARY | employee engagement | BRAND ENGAGEMENT | SELF-MANAGEMENT | JOB DEMANDS | consumer engagement | CUSTOMER ENGAGEMENT | work engagement | patient engagement | HEALTH OUTCOMES
Journal Article