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2011, Business issues, competition and entrepreneurship, ISBN 1617612103, v, 158
Book
2018, 1, Routledge research in public relations, ISBN 1138183237, Volume 9., 220 pages
This book aims to provide an interdisciplinary approach to highlight the importance of relationships in public relations, delving not only into the... 
Interpersonal relations | Public relations | Customer relations | New Media | Journalism | Public Relations | Journalism & Professional Media
Book
2006, 2nd ed., ACHE management series, ISBN 9781567932508, xvii, 262
Book
2017, Routledge new directions in public relations and communication research, ISBN 9781138945012, xiv, 173 pages
For much of the last century, large, predominantly US corporations used public relations to demonstrate that their missions resonated with dominant societal... 
Public relations | Social responsibility of business | Corporations | Corporate image | Communication Theory | Communication Studies | Public Relations | Brand Management | Relationship Marketing | identifying | corporate reputation | corporate citizenship | corporate persona | organisations | Reality shows | social media | affinity
Book
2006, LEA's communication series, ISBN 0805833846, xiv, 528
The public relations landscape has changed dramatically from what it was in 1989, when the original Public Relations Theory volume was published. Reflecting... 
Public relations | Business & Management | Public Relations in Media | Media Theory
Book
2002, ISBN 9780789017314, 303
This insightful book shows you how to deal with an issue as old as the library profession: interacting with problem patrons. It looks at this fact of life that... 
Public services (Libraries) | Public relations | Conflict management | Libraries and community | Libraries | Customer relations | Security measures | Interdisciplinary studies | Libraries - Public relations
Book
Journal of consumer policy, ISSN 0168-7034, 1983
Journal
2017, Routledge research in public relations, ISBN 1138183237, Volume 9
Web Resource
2001, 1, Routledge studies in business organization and networks, ISBN 9780415253031, Volume 17, xvii, 196
Managing suppliers is a complex process that is often underestimated. This book presents research carried out by a practising manager in the automotive... 
Relationship marketing | Industrial procurement | Business & Management | Management and Accounting | Supply Chain Management | Business
Book
10/2018, 1, ISBN 9781484237472, 249
Discover the true value of Developer Relations as you learn to build and maintain positive relationships with your developer community. Use the principles laid... 
Technical Analysis | Information Technology & Software Development | Business
eBook
2011, ISBN 1936661160, xii, 276
"It is essential that businesses know how to communicate quickly, often preemptively, and effectively to survive-and at a cost that is far lower than... 
Branding (Marketing) | Public relations | Customer relations | Publicity | Advertising
Book
2016, A volume in the Advances in Marketing, Customer Relationship Management, and E-Services (AMCRMES) Book Series, ISBN 9781522503330, xxii, 353 pages
"This book provides the latest research and theoretical framework necessary to find ease in the shifting public relations and reputation management worlds by... 
Branding (Marketing) | Public relations | Social media
Book
2010, ISBN 9780230247819, xvii, 199
Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in... 
Customer relations | Management | Sales management
Book
2012, ISBN 0230391249
"Explains how all institutions have to turn their relationship with stakeholders into a 'social' one, which involves designing new Trust and Engagement... 
Relationship marketing | Consumer behavior | Valuation | Internet marketing | Customer relations | Business enterprises
Web Resource
1979, Report - Conference Board, ISBN 0823701975, Volume no. 761, v, 58 p. --
Book
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