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Journal of Hospitality and Tourism Technology, ISSN 1757-9880, 10/2015, Volume 6, Issue 3, pp. 271 - 287
Journal Article
Journal of the Academy of Marketing Science, ISSN 0092-0703, 1/2015, Volume 43, Issue 1, pp. 73 - 99
Journal Article
06/2014, ISBN 1118905733, 17
Changing an organizational culture to increase reliance on Big Data and incorporate Dynamic Customer Strategy takes more than person‐led change. A person or... 
norms | leadership | organizational values person‐based change | rite of passage | cross‐functional team | customer‐centric culture language | organizational culture | movement
Book Chapter
Marketing Science, ISSN 0732-2399, 3/2015, Volume 34, Issue 2, pp. 250 - 268
Journal Article
Journal of Service Research, ISSN 1094-6705, 11/2006, Volume 9, Issue 2, pp. 113 - 124
Journal Article
Journal of the Academy of Marketing Science, ISSN 0092-0703, 01/2019, Volume 47, Issue 1, pp. 56 - 75
Journal Article
Journal of Strategic Marketing, ISSN 0965-254X, 12/2013, Volume 21, Issue 7, pp. 588 - 612
Despite the relevant attention paid both by the academic and by the practitioner communities, extant understanding and knowledge about how to implement... 
field study | customer centricity | literature review | construct definition | organizational antecedents | customer-centric marketing
Journal Article
12/2016, ISBN 9781118988923, 36
This chapter discusses four aspects of the organization challenge that we face in changing services. It includes fostering internal alignment and... 
staff engagement | internal alignment | customer value | customer‐centric organization | organization challenge
Book Chapter
Acta Commercii, ISSN 2413-1903, 04/2019, Volume 19, Issue 2, pp. e1 - e9
Orientation: Over the years technological competence and knowledge management have grown in significance in relation to strategic management of firms. Research... 
knowledge management | smes | knowledge transformation capacity | customer-centric organisational systems | knowledge acquisition capability | technology operating capabilities
Journal Article
Information Technology and Management, ISSN 1385-951X, 4/2003, Volume 4, Issue 2, pp. 199 - 214
Journal Article
12/2005, ISBN 9780470015766, 16
This chapter contains sections titled: Overview What to Expect, Getting Ready for Transformation Moving from Asset Ownership to Service Level Agreements... 
utility computing implications | “best practice” communications approach | customer‐centric | ‘customer‐centric’ IT model | reviewing service pricing | utility computing transformation | accurate costing | chargeback funding model | organizational culture
Book Chapter
01/2012, ISBN 9781118370605, 34
This chapter presents the need for organizations to be customer‐centric and to infuse customer feedback into their business decisions across the enterprise, in... 
VOC researchers | information‐based decision making | customer insights | VOC program | organizational priorities | customer feedback | Customer‐centric organizations | customer centricity
Book Chapter
10/2015, ISBN 1119129966, 24
Marketing and revenue management are two sides of the same coin. Traditionally, marketing understands the guests, and is responsible for demand generation, and... 
demand generation | revenue generation | intelligent demand management | revenue strategy | marketing analytics | integrated revenue management and marketing | customer‐centric revenue management | revenue management | revenue culture
Book Chapter
Journal of Business & Industrial Marketing, ISSN 0885-8624, 02/2019, Volume 34, Issue 1, pp. 24 - 38
Journal Article
EuroMed Journal of Business, ISSN 1450-2194, 07/2013, Volume 8, Issue 2, pp. 134 - 153
Purpose - Valid measurement scales for predicting the adoption of hoteliers' customer-centric orientation are in short supply. The present research develops... 
Hotels | Management attitudes towards customer-centric orientation (MATCCO) | Customer relationship management (CRM) | Studies | Likert scale | Corporate profits | Hotels & motels | Customer relationship management | Attitudes | Administrative support | Data mining | Success | Marketing
Journal Article
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