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Journal of the Academy of Marketing Science, ISSN 1552-7824, 10/2016, Volume 45, Issue 1, pp. 55 - 75
Celebrities frequently endorse products, brands, political candidates, or health campaigns. We investigated the effectiveness of such endorsements by... 
Business and Management | Advertising effects | Social Sciences, general | Business and Management, general | Marketing | Meta-analysis | Celebrity endorsements | Business & Economics | Social Sciences | Business | Marketing research | Endorsement advertising | Research | Studies | Celebrities | Effectiveness | Consumers | Endorsements | Advertising
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Streaming Video
Web Resource
Marketing letters, ISSN 0923-0645, 9/2016, Volume 27, Issue 3, pp. 553 - 567
Journal Article
Web Resource
Web Resource
Sourcing Journal (Online), 01/2020
Amid a broader effort to limit the number of marketplaces in which its products are found, Nike has turned to its SNKRS app as an outlet for growth. “More... 
Endorsements
Trade Publication Article
Web Resource
FT.com, 06/2019
Trade Publication Article
Droit social (Paris), ISSN 0012-6438, 01/2015, Volume 1, pp. 91 - 92
Aux termes de l'article R. 1262-8 du code du travail, transposant en droit interne les dispositions de l'article 3 de la directive n° 96/71/CE concernant le... 
Secondments
Journal Article
Journal of nuclear materials, ISSN 0022-3115, 12/2017, Volume 496, p. 227
To access, purchase, authenticate, or subscribe to the full-text of this article, please visit this link: http://dx.doi.org/10.1016/j.jnucmat.2017.09.033 A... 
Alloys | Endorsements
Journal Article
10/2020
Web Resource
10/2020
Web Resource
10/2020
Web Resource
10/2020
Web Resource
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