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Publication Date Publication Date
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1. The next America
: boomers, millennials, and the looming generational showdown
by Taylor, Paul, 1949
2014, 1st ed., ISBN 9781610393515, viii, 278
Conflict of generations | Baby boom generation | Generations | United States Population | Generation Y
Book
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2. The new neighborhood senior center
: redefining social and service roles for the baby boom generation
by Weil, Joyce
2014, ISBN 9780813562957, xvi, 217
"In 2011, seven thousand American 'baby boomers' (those born between 1946 and 1964) turned sixty-five daily. As this largest U.S. generation ages, cities,... 
Baby boom generation | Services for | Gerontology | Senior centers | Sociology | Older people | SOCIAL SCIENCE | General | Service for
Book
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3. Generation Y in consumer and labour markets
by Parment, Anders, 1972 and Stockholms universitet and Företagsekonomiska institutionen and Samhällsvetenskapliga fakulteten
2012, Routledge interpretive marketing research, ISBN 9780415886482, Volume 15, xx, 153
Generation Y in Consumer and Labour Markets explores the role of people born in the late 1970s and 1980s as consumers and coworkers in an emerging... 
Young adult consumers | Economic conditions | Employment | Generation Y | Consumer Behaviour | Organizational Studies | Employment Relations | Human Resource Management | Samhällsvetenskap | Economics and Business | Social Sciences | consumerisation of the labour market | Företagsekonomi | generational marketing | labour market | Ekonomi och näringsliv | Millennials | Generational cohorts | Business Administration
Book
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4. X vs. Y
: a culture war, a love story
by Epstein, Leonora and Epstein, Eve
2014, ISBN 9781419707704, 191
Sisters | Conduct of life | Generation X | Generation Y
Book
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5. Managing the millennials
: discover the core competencies for managing today's workforce
by Espinoza, Chip, 1962 and Ukleja, Mick and Rusch, Craig, 1964
2010, ISBN 9780470563939, xvii, 172
Introduction Close Encounters with a Different Kind -- The Millennials and You -- Aren’t We All Just the Same? -- The Effective Managers versus the Challenged... 
Intergenerational communication | Intergenerational relations | Young adults | Employment | Personnel management | Management | Generation X | Generation Y
Book
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6. The myth of the age of entitlement
: millennials, austerity, and hope
by Cairns, James Irvine, 1979- author
2017, ISBN 9781442636378, viii, 191 pages
"Drawing on interviews, economic data, and popular media, Cairns debunks the popular age of entitlement myth - where Millennials and Generation Y are accused... 
Political participation | Political activity | Young adults | Entitlement attitudes | Identity politics | Conflict of generations | Social conditions | Generation Y | Arbeit | Industriestaat | Umweltbelastung | Flexible Arbeitszeit | Soziale Bewegung | Anspruchsdenken | Generationenbeziehung | Haushaltspolitik | Atypische Beschäftigung | Hochschulpolitik | Junger Erwachsener | Demokratische Bewegung | Generation Y-Social conditions | Generation Y-Political activity | Young adults-Political activity | Young adults-Social conditions-21st century
Book
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7. Generations apart
: Xers vs. boomers vs. the elderly
by Thau, Richard D and Heflin, Jay S
1997, Contemporary issues, ISBN 9781573921749, 256
Baby boom generation | Older people | Economic aspects | Conflict of generations | Generations | Political aspects | Generation X
Book
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8. The long baby boom
: an optimistic vision for a graying generation
by Goldsmith, Jeff Charles
2008, ISBN 9780801888519, xvii, 207
Book
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9. Solidarity politics for millennials
: a guide to ending the oppression olympics
by Hancock, Ange-Marie
2011, ISBN 9780230108004, cm.
Book
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10. Kids these days
: human capital and the making of millennials
by Harris, Malcolm, author
2017, First Edition., ISBN 9780316510868, ix, 261 pages
"Millennials have been stereotyped as lazy, entitled, narcissistic, and developmentally delayed. In fact, they are the hardest working and most educated... 
Young adults | Entitlement attitudes | Economic conditions | Social conditions | Generation Y
Book
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11. Out of the running
: why millennials reject political careers and why it matters
by Shames, Shauna Lani, author
2017, ISBN 1479825999, xiv, 231 pages
Political participation | Political science | Political campaigns | Generation Y
Book
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12. Mind your x's and y's
: satisfying the 10 cravings of a new generation of consumers
by Johnson, Lisa, 1967 and Hanson, Cheri
2006, ISBN 9780743277501, viii, 277
Attitudes | Young adult consumers | Generation X | Marketing | Generation Y
Book
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13. Baby boomers
: can my eighties be like my fifties?
by Mellor, M. Joanna
2005, 1st ed., ISBN 9780826126153, xv, 191
Book
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14. Sports and pastimes
by Baril Guérard, Jean-Philippe, 1988- author and Wall, Aimee, translator
2017, First English edition., Literature in translation series, ISBN 1771663529, 203 pages
French-Canadian fiction | 2000-2099 | Generation Y
Book
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15. The trophy kids grow up
: how the millennial generation is shaking up the workplace
by Alsop, Ronald
2008, ISBN 0470229543, ix, 262
Intergenerational relations | Attitudes | Organizational behavior | Employment | Work ethic | Generation Y
Book
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16. Inventing modern adolescence
: the children of immigrants in turn-of-the-century America
by Chinn, Sarah E
2009, ISBN 081354310X, xi, 199
Book
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17. Inventing modern adolescence
: the children of immigrants in turn-of-the-century America
by Chinn, Sarah E
2009, ISBN 081354310X, xi, 199
Book
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18. Plugged in
: the Generation Y guide to thriving at work
by Erickson, Tamara J
2008, ISBN 9781422120606, xxiii, 278
Career development | Transformative learning | Employment | Generation Y
Book
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19. Fast future
: how the millennial generation is shaping our world
by Burstein, David D., 1988
2013, ISBN 0807044695, xxii, 206
Attitudes | Technology and youth | Political activity | Social conditions | Generation Y
Book
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20. Full Text Marketing to millennials
: reach the largest and most influential generation of consumers ever
by Fromm, Jeff and Garton, Christie and Books24x7, Inc
2013, Business E-books Online, ISBN 9780814433225, xix, 202
The numbers cannot be ignored: eighty million Millennials wielding $200 billion in buying power are entering their peak earning and spending years. Companies... 
Attitudes | Consumer behavior | Young adult consumers | Generation Y | Target marketing
Book
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