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2014, Expanded edition., ISBN 1591847389, xxix, 111 pages
Book
2015, sixth editon, ISBN 1292077611, 702 pages
Book
2010, Advances in e-business research series (AEBR), ISBN 1605660752, 582
eBook
11/2017, Developments in Marketing Science: Proceedings of the Academy of Marketing Science, ISBN 3319687492, 321
eBook
2012, 2nd ed., ISBN 9781118265277, xxiv, 406
Book
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