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Journal of business research, ISSN 0148-2963, 01/2013, Volume 66, Issue 1, pp. 13 - 20
Journal Article
2010, 6th ed., ISBN 0136085431, xxxi, 897
Book
Cornell hospitality quarterly, ISSN 1938-9655, 2/2009, Volume 50, Issue 1, pp. 19 - 28
Journal Article
Journal of the Academy of Marketing Science, ISSN 1552-7824, 10/2010, Volume 39, Issue 1, pp. 1 - 6
...EDITORIAL Market-focused sustainability: market orientation plus! G. Tomas M. Hult Received: 1 September 2010 /Accepted: 3 September 2010 /Published online: 13... 
Corporate social responsibility | Market orientation | Sustainability | Social Sciences, general | Strategy | Business/Management Science, general | Stakeholders | Economics / Management Science | Marketing | Business & Economics | Social Sciences | Business | Literature | Analysis
Journal Article
Journal of business ethics, ISSN 1573-0697, 02/2015, Volume 137, Issue 2, pp. 269 - 284
Journal Article
PloS one, ISSN 1932-6203, 01/2014, Volume 9, Issue 1, pp. e87422 - e87422
Journal Article
Journal of service research : JSR, ISSN 1552-7379, 06/2016, Volume 7, Issue 3, pp. 290 - 305
.... Existing conceptualization of internal marketing are explored, and a new, multidimensional construct, internal market orientation (IMO), is developed... 
Internal market orientation | Internal marketing | Scale development | Statistical analysis | Human resources | Business & Economics | Social Sciences | Business | Studies | Discriminant analysis | Market orientation | Internal public relations | Human resource management
Journal Article
Journal of marketing, ISSN 0022-2429, 10/2018, Volume 64, Issue 1, pp. 67 - 83
Conventional marketing wisdom holds that a customer orientation provides a firm with a better understanding of its customers, which subsequently leads to enhanced customer satisfaction and firm performance... 
Industrial market | Theater | Nonprofit organizations | Market orientation | Service industries | Product innovation | Product performance | Customers | Performance metrics | Marketing | Business & Economics | Social Sciences | Business | Strategic planning (Business) | Management | Beliefs, opinions and attitudes | Methods | Consumers | Studies | Statistical analysis | Financial performance | Product development
Journal Article