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Journal of Research in Personality, ISSN 0092-6566, 2002, Volume 36, Issue 6, pp. 556 - 563
Of the offensive yet non-pathological personalities in the literature, three are especially prominent: Machiavellianism, subclinical narcissism, and... 
SELF-ENHANCEMENT | POSITIVE ILLUSIONS | PSYCHOLOGY, SOCIAL
Journal Article
Journal of Consumer Psychology, ISSN 1057-7408, 01/2015, Volume 25, Issue 1, pp. 120 - 128
We examine the conceptual difference between consumer electronic word-of-mouth on online social sites (sWOM) such as Facebook and traditional face-to-face... 
Social risk | Self-enhancement need | Word-of-mouth | Social media | Word‐of‐mouth | Self‐enhancement need | INTERNET | ANXIETY | PSYCHOLOGY, APPLIED | RISK | BUSINESS | MODEL | SELF-ESTEEM | AVERSION | CONSUMERS
Journal Article
Asian Journal of Social Psychology, ISSN 1367-2223, 09/2007, Volume 10, Issue 3, pp. 201 - 203
We do not regard the better-than-average effect as `the only acceptable measure of self-enhancement' (Heine, Kitayama, & Hamamura, 2007b). Rather, we object to... 
tactical self-enhancement | self-enhancement | pancultural self-enhancement | tactical self‐enhancement | pancultural self‐enhancement | self‐enhancement | Self-enhancement | Tactical self-enhancement | Pancultural self-enhancement | SEDIKIDES | PSYCHOLOGY, SOCIAL | HEINE | JAPAN | GAERTNER
Journal Article
Personality and Social Psychology Bulletin, ISSN 0146-1672, 2/2012, Volume 38, Issue 2, pp. 209 - 219
Journal Article
Journal of Business Research, ISSN 0148-2963, 09/2019, Volume 102, pp. 1 - 11
Merchandising expenditures in extreme sports are a multi-billion dollar market, but contrary to most traditional sports revenue comes mainly from active... 
Self-enhancement | Consumers upgrade | Loyalty | Extreme sports | PERSONALITY | BRAND IMAGE | RISK-TAKING | SPONSORSHIP | BUSINESS | SELF-IMAGE CONGRUENCE | ADVENTURE TOURISM | CUSTOMER SATISFACTION | ANTECEDENTS | EDGEWORK | Automobile drivers | Athletes | Marketing
Journal Article
Journal of Experimental Psychology: General, ISSN 0096-3445, 03/2019, Volume 148, Issue 3, pp. 570 - 587
People's tendency to rate themselves as above average is often taken as evidence of undue self-regard. Yet, everyday experience is occasioned with feelings of... 
Social comparison | Self-enhancement | Above average effect | Mental availability | OPTIMISM | social comparison | mental availability | BIAS | above average effect | DEFENSIVE PESSIMISM | ASSIMILATION | SERVING ASSESSMENTS | PSYCHOLOGY, EXPERIMENTAL | PANCULTURAL SELF-ENHANCEMENT | OTHERS | self-enhancement | CONSEQUENCES | EGOCENTRISM | EXPECTATIONS
Journal Article
Journal of the Academy of Marketing Science, ISSN 0092-0703, 2019, Volume 47, Issue 3, pp. 438 - 459
To encourage customers' referral behavior and expand their customer base, providers of innovative products and services often use customer referral reward... 
Customer referral reward program | Reward size | Self-enhancement theory | Innovative products and services | Reward visibility | Reward scheme | PRONENESS | SELF-ENHANCEMENT | BEHAVIOR | BUSINESS | INCENTIVES | INTENTIONS | WORD-OF-MOUTH | CONSUMER | MONETARY | ANTECEDENTS | COMMUNICATION | Effectiveness | Referrals | Customers | Loyalty programs
Journal Article
Journal of Personality and Social Psychology, ISSN 0022-3514, 11/2017, Volume 113, Issue 5, pp. 786 - 809
Journal Article
Journal of Business Research, ISSN 0148-2963, 07/2018, Volume 88, pp. 44 - 53
Based on social learning theory, we developed a moderated-mediation model of trickle-down effects to test how the ethical leadership of high-level leaders... 
Task performance | Self-enhancement motive | Trickle-down effects | Social loafing | Ethical leadership | ORGANIZATIONAL CITIZENSHIP BEHAVIOR | SELF-ENHANCEMENT | PERFORMANCE | TRICKLE-DOWN MODEL | JOB-SATISFACTION | BUSINESS | ABUSIVE SUPERVISION | TRANSFORMATIONAL LEADERSHIP | CHARISMATIC LEADERSHIP | DECISION-MAKING | WORK | Leadership | Mediation | Business schools
Journal Article
Personality and Social Psychology Bulletin, ISSN 0146-1672, 3/2019, Volume 45, Issue 3, pp. 327 - 341
In general, people prefer to view themselves positively. But some individuals are more prone to self-flattery than others, that is, holding an unjustifiably... 
self-esteem | social desirability | regulatory mode | self-flattery | self-enhancement | self-criticism | PSYCHOLOGY, SOCIAL | NUMBER | BEHAVIOR | LOCOMOTION | ORIENTATIONS | COMPLEMENTARITY | ACHIEVEMENT | PROMOTION | WORK | VALIDITY | Criticism, Personal | Self-enhancement (Psychology) | Self-esteem | Analysis | Selfcriticism | Locomotion | Motivation | Assessment | Prone | Holding | Self esteem | Assessors | Truth
Journal Article
Personality and Social Psychology Bulletin, ISSN 0146-1672, 11/2010, Volume 36, Issue 11, pp. 1484 - 1495
The current research examines the link between narcissism and creativity at the individual, relational, and group levels of analysis. It finds that narcissists... 
group processes | self-enhancement | creativity | narcissism | PSYCHOLOGY, SOCIAL | MEDIATION | BIAS | IDEA GENERATION TASK | PERSONALITY-INVENTORY | PRODUCTIVITY | SELECTION | BRAINSTORMING GROUPS | CONFIDENCE | VALIDITY | JUDGMENTS | Humans | Male | Narcissism |