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2013, 1, ISBN 147250738X, 278
The Trojan Horse traces the growth of commercial sponsorship in the public sphere since the 1960s, its growing importance for the arts since 1980 and its... 
History | Corporate sponsorship | Great Britain
Book
2016, Music in Society and Culture, ISBN 1783270659, xv, 350
Art and money, culture and commerce, have long been seen as uncomfortable bedfellows. Indeed, the connections between them have tended to resist full... 
Social aspects | Music
Book
2011, 3rd ed., ISBN 9780810997912, 279
Book
Journal of Advertising, ISSN 0091-3367, 06/2007, Volume 36, Issue 2, pp. 101 - 110
Journal Article
Journal of Business Venturing, ISSN 0883-9026, 03/2017, Volume 32, Issue 2, pp. 215 - 236
Many entrepreneurs are struggling with the question of how to deliver a successful fund-raising pitch on crowdfunding platforms. In this study, we focus on the... 
Crowdfunding | Social entrepreneurship | Communication | Linguistic style | MANAGEMENT | LEGITIMACY | PERSPECTIVE | WORDS | HYBRID ORGANIZATIONS | BUSINESS | PERCEPTION | CREDIBILITY | CONSTRUCTION | LANGUAGE USE | New business enterprises | Businesspeople | Analysis | Entrepreneurship | Business schools
Journal Article
2015, 1st edition., Digital and social media marketing and advertising collection, ISBN 9781631570018, xii, 184
From Coca-Cola to Chrysler this book takes you behind the curtain of some of the best popular music in advertising campaigns of all time. Did you know that fog... 
Music in advertising | Advertising | Popular music | Marketing
Book
BMJ, ISSN 0959-8138, 11/2011, Volume 343, Issue 7832, pp. 1035 - 1035
Objective To assess the effectiveness of a range of weight management programmes in terms of weight loss.Design Eight arm randomised controlled trial.Setting... 
RESEARCH | Obesity | Trajectory control | Primary health care | Range management | Comparators | Weight loss | General practice | Weight control programs | SMOKING-CESSATION | MEDICINE, GENERAL & INTERNAL | DIET | STANDARD | PHYSICAL-ACTIVITY QUESTIONNAIRE | Weight Loss | Humans | General Practice | Obesity - therapy | Commerce | Female | Male
Journal Article
Australian Journal of Grape and Wine Research, ISSN 1322-7130, 04/2018, Volume 24, Issue 2, pp. 166 - 180
Journal Article