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Ad-minister : revista de la Escuela de Administración, Universidad EAFIT, ISSN 1692-0279, 07/2017, Issue 31, pp. 47 - 58
...PAY LESS OR PAY WHAT IS FAIR? ANALYZING PRICING STRATEGIES INTRODUCCION Las empresas buscan de manera permanente diferenciadores y, en general, alternativas... 
Tecnica | Empresas de negocios | Competencia (Economia) | Investigacion de mercados | Precios y tarifas | Competition | Pricing policies | Willingness to pay | Alternatives | HUMANITIES, MULTIDISCIPLINARY
Journal Article
Gesundheitswesen (Bundesverband der Ärzte des Öffentlichen Gesundheitsdienstes (Germany)), ISSN 0941-3790, 2011, Volume 73, Issue 7, pp. e111 - e118
Journal Article
Journal für Verbraucherschutz und Lebensmittelsicherheit, ISSN 1661-5751, 3/2017, Volume 12, Issue 1, pp. 41 - 45
Trotz der Existenz zahlreicher Verbraucherschutzmaßnahmen sind Berichte über Fälle von Lebensmitteltäuschung ständig Gegenstand der öffentlichen Debatte. Aber... 
Biotechnology | Täuschungsschaden | Food Science | Zahlungsbereitschaft | Verbraucherschutz | Consumer protection | Deception damage | Plant Genetics & Genomics | Life Sciences | Food consumer deception | Life Sciences, general | Chemistry/Food Science, general | Lebensmitteltäuschung | Agriculture | Willingness to pay
Journal Article
Journal of interactive marketing, ISSN 1094-9968, 2011, Volume 25, Issue 4, pp. 226 - 240
We present the results of a study designed to measure the impact of interruptive advertising on consumers' willingness to pay for products bearing the advertiser's brand... 
Privacy | Electronic commerce | Advertising | Willingness to pay | Attention | Business & Economics | Social Sciences | Business | Studies | Market research | Impact analysis | Interruption | Interactive | Consumers | Games | Economic impact | Bearing | Marketing | Computer Science - Computers and Society
Journal Article
Ekonomisk debatt, ISSN 0345-2646, 01/2018, Volume 46, Issue 7, p. 25
Vi presenterar resultat från ett experiment utfört på ett universitetscampus. Deltagarna fick se bilder av olika food-trucks och svara på om de tyckte det var... 
Self employment | Computer based | Customers | Entrepreneurs | Internet | Willingness to pay | Food | Willingness
Journal Article
2010, ISBN 140813103X, 98
Book
Gesundheitsökonomie & Qualitätsmanagement, ISSN 1432-2625, 2011, Volume 16, Issue 4, pp. 232 - 244
Journal Article
International journal of hospitality management, ISSN 0278-4319, 06/2012, Volume 31, Issue 2, pp. 564 - 572
► We examine hotel guests’ willingness to pay a premium for green practices. ► A higher environmental concern leads to a greater willingness to pay... 
Hotel type | Green practice | Environmental concern | New Ecological Paradigm Scale | Willingness to pay | Hotel | Hospitality, Leisure, Sport & Tourism | Social Sciences | Social Sciences - Other Topics | Human beings | Influence on nature | Hotels and motels
Journal Article
Resource and energy economics, ISSN 0928-7655, 09/2011, Volume 33, Issue 3, pp. 686 - 705
Journal Article