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Journal of Business Research, ISSN 0148-2963, 2007, Volume 60, Issue 6, pp. 620 - 626
The present article focuses on two main problems: determining the factor structure of personality ratings of familiar Croatian brands and determining how... 
Brand personality | Lexical approach | Data aggregation | Personality structure | Big-Five model | ROTATION | DESCRIPTIVE ADJECTIVES | personality structure | BUSINESS | brand personality | lexical approach | data aggregation | BIG-5 | big-five model | COMPARABILITY | Brand name products | Brand identity
Journal Article
European Review of Applied Psychology, ISSN 1162-9088, 2012, Volume 62, Issue 3, pp. 173 - 181
Abstract Introduction and objective Attributes are used by young, middle-aged, and older adults to describe persons in everyday life. The current study asks... 
Internal Medicine | Psychiatry | Évaluations | Valence | Arousal | Niveau d’excitation | Adjectifs | Imagery | Adjectives | Imagerie | Ratings | LIFE-SPAN | AFFECTIVE-PICTURE-SYSTEM | METAANALYSIS | SUBJECTIVE FREQUENCY | NORMS | PSYCHOLOGY, APPLIED | NOUNS | IMAGEABILITY | VISUAL WORD RECOGNITION | MEMORY | STRESS
Journal Article
International Journal of Nursing Studies, ISSN 0020-7489, 05/2014, Volume 51, Issue 5, pp. 807 - 814
This is the last in a short series of papers on measurement theory and practice with particular relevance to intervention research in nursing, midwifery, and... 
Likert scales | Intervention research | Measurement theory | Psychological scaling | NURSING | QUANTIFIERS | RELIABILITY | ADVERBS | CATEGORIES | EXPRESSIONS | MEANINGS | SEMANTIC PROPERTIES | FREQUENCY | VALUES | EVALUATIVE ADJECTIVES | Nursing Research - standards | Measurement | Health care | Midwifery | Psychological tests | Nursing | Best practice
Journal Article
Marketing Letters, ISSN 0923-0645, 12/2009, Volume 20, Issue 4, pp. 327 - 335
Consumer researchers have suggested that nonconscious processes may operate on consumer behavior. The goal of this research was to evaluate the Breadth-Based... 
Consumer research | Logistic regression | Consumer behavior | Personality traits | Consumer psychology | Newspapers | Consumer attitudes | Self esteem | Adjectives | Social cognition | Nonconscious | Indirect attitude | Projective technique | LINGUISTIC INTERGROUP BIAS | SOCIAL COGNITION | BUSINESS | SELF-ESTEEM | ATTITUDES | IMPLICIT ASSOCIATION TEST
Journal Article
Journal of Marketing Research, ISSN 0022-2437, 10/2012, Volume 49, Issue 5, pp. 737 - 747
There are important advantages to including reversed items in questionnaires (e.g., control of acquiescence, disruption of nonsubstantive responding, better... 
Consumer research | Recommendations | Rating scales | Antonyms | Questionnaires | Extroversion | Psychometrics | Contraries | Adjectives | Marketing | Survey methods | Negations | Method effects | Reversed items | Misresponse | Likert items | reversed items | BIAS | BUSINESS | misresponse | STRATEGIES | ATTITUDE | method effects | negations | ORIENTATION | survey methods | RATING-SCALES | VALIDITY
Journal Article
Journal of Marketing Research, ISSN 0022-2437, 11/2000, Volume 37, Issue 4, pp. 508 - 513
Two commonly used methods of assigning numerical judgments (i.e., importance weights) to attributes in order to signify their relative importance are point... 
Consumer research | Regression coefficients | Logical givens | Correlation coefficients | Automobiles | Adjectives | Marketing | Research methods | Term weighting | BUSINESS | KNOWLEDGE | ATTRIBUTE IMPORTANCE | Models | Marketing research | Methods | Market research | Consumer behavior | Statistical analysis
Journal Article
Multivariate Behavioral Research, ISSN 0027-3171, 04/2004, Volume 39, Issue 2, pp. 329 - 358
Journal Article
Journal of Personality, ISSN 0022-3506, 10/2008, Volume 76, Issue 5, pp. 1001 - 1054
Journal Article
Personality and Individual Differences, ISSN 0191-8869, 11/2014, Volume 70, pp. 51 - 56
Are personality traits mostly related to one another in hierarchical fashion, or as a simple list? Does extracting an additional personality factor in a factor... 
Bass-ackwards method | Personality scales | Adjective self-ratings | Trait hierarchies | Personality factors | GENERAL FACTOR | PSYCHOLOGY, SOCIAL | BIG-5 | 5-FACTOR MODEL | BASS-ACKWARDS | Personality | adjective self-ratings | trait hierarchies | personality factors | bass-ackwards method | personality scales
Journal Article
2018 International Conference on Applied Science and Technology (iCAST), 10/2018, pp. 226 - 230
The deployment of online transaction where sellers and buyers do not have to meet in the same place makes the delivery of goods as one of the services that are... 
delivery services | Indonesian | text mining | adjective-based rating system
Conference Proceeding