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International journal of production economics, ISSN 0925-5273, 2012, Volume 138, Issue 1, pp. 14 - 25
Journal Article
2004, ISBN 9780306485053, xxi, 262
Book
Journal of Marketing Research, ISSN 0022-2437, 12/2014, Volume 51, Issue 6, pp. 707 - 725
Customizing a product by choosing each of its attributes individually tends to be onerous for consumers, and the benefits of product customization may thus be offset by an increase in choice complexity... 
Product customization | Consumer decision making | Choice architecture | Field experiments | product customization | INFORMATION | field experiments | INNOVATION | BUSINESS | PERCEPTUAL FLUENCY | OPTIONS | BRAND EVALUATION | CHOICE | MENTAL SIMULATION | CUSTOMERS | consumer decision making | DECISION-MAKING | choice architecture | MASS CUSTOMIZATION | Technology application | Mass customization | Analysis | Consumer preferences | Influence | Product development | Methods
Journal Article
European journal of marketing, ISSN 0309-0566, 2012, Volume 46, Issue 3/4, pp. 331 - 356
Journal Article
Manufacturing & service operations management, ISSN 1526-5498, 2008, Volume 10, Issue 3, pp. 377 - 390
Journal Article
International Journal of Operations & Production Management, ISSN 0144-3577, 09/2015, Volume 35, Issue 9, pp. 1275 - 1294
Journal Article
Operations research, ISSN 1526-5463, 2019, Volume 67, Issue 4, pp. 1120 - 1134
In “Mass Customization and ‘Forecasting Options' Penetration Rates Problem,’” Fattahi et al. study a new problem motivated by a large auto manufacturer that produces an extremely large number of feasible configurations... 
probabilistic satisfiability | supply chain | mass customization | forecasting | Frank–Wolfe | OPERATIONS RESEARCH & MANAGEMENT SCIENCE | MANAGEMENT | PRODUCT | Frank-Wolfe | CONFIGURATION | SYSTEMS | OPTIMIZATION | Inventory control | Transportation equipment industry | Customer service | Analysis | Pricing
Journal Article
International Journal of Production Economics, ISSN 0925-5273, 2000, Volume 65, Issue 1, pp. 99 - 110
Increasingly automotive manufacturers are aiming for mass customisation, providing such a variety of products that nearly everyone can find what they want... 
Mass customisation | Automotive industry | mass customisation | automotive industry | OPERATIONS RESEARCH & MANAGEMENT SCIENCE | COMPETITIVE ADVANTAGE | CUSTOMIZATION | TIME | ENGINEERING, MANUFACTURING | ENGINEERING, INDUSTRIAL | Production management | Manufacturing processes | Product development | Analysis | Automobile industry
Journal Article
International journal of production economics, ISSN 0925-5273, 2001, Volume 72, Issue 1, pp. 1 - 13
Mass customization relates to the ability to provide individually designed products and services to every customer through high process flexibility and integration... 
User involvement | Agile manufacturing | Mass customization | Customer-driven manufacturing | ENTERPRISE | DESIGN | OPERATIONS RESEARCH & MANAGEMENT SCIENCE | INTEGRATION | mass customization | user involvement | POWER | OPPORTUNITIES | ENGINEERING, MANUFACTURING | ENGINEERING, INDUSTRIAL | customer-driven manufacturing | agile manufacturing | Research | Manufacturing industry
Journal Article
Robotics and computer-integrated manufacturing, ISSN 0736-5845, 2013, Volume 29, Issue 2, pp. 283 - 292
Journal Article
Computers & industrial engineering, ISSN 0360-8352, 2017, Volume 114, pp. 11 - 21
Journal Article
International journal of production research, ISSN 1366-588X, 2009, Volume 48, Issue 6, pp. 1557 - 1574
Journal Article
Journal of Manufacturing Technology Management, ISSN 1741-038X, 02/2017, Volume 28, Issue 1, pp. 95 - 121
Journal Article
Computers & Industrial Engineering, ISSN 0360-8352, 06/2018, Volume 120, pp. 129 - 136
.... Mass customization requires proper production strategy to balance uniqueness, fashion, and price... 
Mass customization |